Bad Economy?

A look at the “Bad Economy” from a positive perspective.

Imagine you are at a get together where everyone is talking about the “Bad Economy”. How good would you feel if you could say ” My profits are up and my business is growing”?

The affects of a recession can be difficult to see past but it can also be a great time to start a business. In fact, 16 of the 30 companies that make up the Dow industrial average were started during a recession or depression. Some of these include Procter & Gamble, Disney, Alcoa, McDonald’s, General Electric and Johnson & Johnson.

These economic times can be an opportunity. The benefits of economic recession are… The companies that make it will end up with a larger market share than when they started.

  • How does one take advantage of the opportunity? By being known… How does one get known?  Marketing and promotion!
  • Without promotion something terrible happens, Nothing—PT Barnum

When times are tough we are forced to look at where we are spending our money. We have to promote our business, That is just a necessity.

If we can promote our businesses more effectively while our competition is cutting back, we can thrive while they dive.

What we need to look at is what promotions are giving us the greatest return on our investment. If you haven’t watched the video Colorado Marketing Firm, you need to watch it.

Traditional marketing and promotions are losing their effectiveness. When was the last time you used a phone book?

Your potential customers or clients are using the internet.  Over 50% of all purchases are preceded by an Internet Search.

The bottom line is you need to have a strong online presence. If you aren’t promoting yourself online you are missing a huge opportunity!

Most business owners don’t know how to effectively promote themselves online.

Here’s the good news…

If you contact me today… I’ll tell you exactly what you can do to get your site to the top of the search engines even if you don’t use my services.

Kent- 303-775-3292
e-mail Market Nicher

admin posted at 2011-12-24 Category: Strategic Marketing